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Bonnie Gortler


WOW Network Featured Blogger

Bonnie Gortler 

The 'Option Girl'  

Entrepreneur/Stock Market Guru 

 

 

            Topics include:

*Your Money  *Your Business   *Health & Wellness   *BG Sports   

Bonnie Gortler is an intelligent, loyal, hard working stock market guru who has worked for a top investment firm since the age of 22. She has the innate ability to take the stress out of investing for her large client base. As a result she has been able to create immense wealth for others while establishing strong professional relationships both on and offline. It is in life that she strives to be her best and to inspire others to reach their goals & dreams.
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  • 06 Jul 2011 7:00 AM | WOW Network (Administrator)

    WOW! It’s that time of the year for you business owners, professionals, and entrepreneurs to slow down, relax, and collaborate with your family together by taking a vacation. You are not alone; wondering where is the place to go to get away.  The perfect place for you to travel, the island of Aruba, one Happy Island, about 21 miles and located in the southern part of the Caribbean Sea. This island maybe small but it is the perfect place to unwind and relax. Aruba is an attraction to anyone who loves water sports by day and tries lady luck at night at a slot machine, black jack or crap table.  The climate is 85-90 degrees year round and it’s out of the hurricane belt so weather is not a concern no matter what month.  Aruba is known for the trade winds as the trees sway back and forth, you always feel cool even on the hottest days. 

    Many people go to Aruba for the first time, love it and go back again and again like my family does. Aruba, is my home away from home, it can be a perfect place for you to slow down, explore and experience a vacation that you will always remember.  I’ve been traveling to the island of Aruba since 1980 sometimes twice a year. Aruba feels like a “second home” as I have watched it transform, the growth from a few restaurants and hotels, no traffic lights, goats milk that curdled in my coffee, to an island that flourishes. Aruba is rich with so many different activities, history, incredible scenery, amazing food, and wonderful people. Life is short, live life to the fullest! You have been working all year; you earned and deserve a break. Get out and explore this wonderful island, great people and book a trip now.

    The Arubians (locals) are very friendly and helpful. Service people in the hotels, owners in their stores, taxi drivers are all gracious and accommodating. Babysitting is available on the island for those of you with small children. English is spoken everywhere by everyone. The official language is Dutch.  The local island dialect is Papiamento, a mixture of many different languages. .  If you went through school on Aruba as a local, you would have graduated from high school speaking Dutch, Papiamento, English, and Spanish. My daughter has an Arubian friend, for years who communicated with hand signals, facial expressions and eye contact each time they saw one another. The joy I felt was amazing when they were able to speak English together the first time and communicate their thought and explore all there is to do in the island together.

    Everyone likes to do different things when they go on vacation depending on what is your budget, and how you would like to spend your time.  When you go to Aruba, you can stay in an all inclusive resort, relax there until you leave. Others like to go to Aruba and stay on the beach all day and go to the casino all night. There are many companies that will take you snorkeling and other of water activities as well. Everybody is different and you get to choose how you would like to spend your vacation. There are different kinds of accommodations to suit your vacation needs including packages available which includes airfare and food. Whatever your budget is there is a place waiting for you. 

    Now it’s up to you to decide that you stop, slow down and celebrate all you have done and giving yourself time off to take a vacation. Aruba has direct plane service to many US cities including:  Charlotte, Atlanta, Newark, Boston, Miami, and New York.  Aruba has much more to offer than sun, sand and slots. There are so many ways to enjoy Aruba for you and your family. Be sure to read my next article and I will tell you more about Aruba’s beauty, my favorite fine restaurants and accommodations of where to stay so you can enjoy Aruba YOUR way. ~Bonnie

    For even more great business, money & life insights

    @ BonnieGortler.com. Where you can also download my Fr*ee Ebook Twitter Magic. Connect with me on Twitter & Facebook 

    Send a card on me! 
  • 20 May 2011 2:00 PM | WOW Network (Administrator)

    There can be miracles when you believe.  It all starts and ends with you.  When the time is right and you are ready it comes from within, be patient with yourself and the miracle will happen. The end of the year is near. Only just days away. If you desire something to occur, never give up, be strong and dig deeper, don’t run away.  You are the driver and in control.  All you have to do is believe in you! Live, enjoy today, move forward and take action. Create an excellent day through your belief! ~ Bonnie

    For even more great business, money & life insights

    BonnieGortler.com. Where you can also download my Fr*ee Ebook Twitter Magic. Connect with me on Twitter & Facebook 

    Send a card on me! 

  • 29 Mar 2011 8:30 AM | WOW Network (Administrator)
    When you start a new business an immediate shift occurs. It begins as you are learning the ebb & flow of your new venture. What you thought would be fun & exciting soon turns into a quick course in Business 101. You soon learn that friends, hobbies, TV and sleep take a back seat to your new business. Don’t let this happen. Part of what it means to be successful in business is balancing success within your personal life as well. If you are an entrepreneur working countless hours and with no social life then you must take a moment to review the list below to  learn what you can do now so as to avoid the grind that eventually leads to burnout.  Incorporating  each of these steps  will move you closer to your goals while helping you avoid the pitfalls most entrepreneurs fall prey to.  If you are serious about business longevity then implement these steps today and remember to keep me posted on your progress.

    10 steps for successful  life business building

    1. The first six months is the foundation and your springboard to success.  Focus on getting the business to the point of being self sustaining and profitable in a reasonable realistic time frame.
    2. Develop a positive attitude; be fair, as you establish the ground rules communicating your expectations to your employees.
    3. Create your list of things necessary to do and see what is not necessary but urgent to do. Prioritize goals; break them down into smaller tasks in order not to be overwhelmed. Be prepared then it will easier to get something done in a timely way.
    4. Having laser focus is key! Undivided attention with a time commitment.  Balance between business and life is a must although challenging and takes practice. When the business is established, think and visualize how to enjoy the luxury of the freedom that you are creating for your family and yourself.
    5. Find ways to reduce your workload.  Certain tasks designate for you to do and other basic business needs can be done by hiring a virtual assistant who can take on some of your responsibility.
    6. Pace yourself.  Your health is important and your body will send you a message.  Listen to it.  Delegate, get help and train people to do what you desire them to accomplish.
    7. Don’t hope for time off; build it into your schedule. Take small breaks as they are energizing and rejuvenating.  After completing what you set out to do, your sense of accomplishment will take over your mind and body as your momentum build
    8. Schedule downtime, Take long lunches when you can, an afternoon off, and high quality family time are very refreshing, uplifting and stimulating to feel good for you to move forward to the next project that is necessary to complete.
    9. Develop a just do it habit. Learn to plan but then take action. Don’t procrastinate!
    10. Patience persistence and consistence is the triple threat, the ingredients for success.

    Once you get into the flow you will know you made the right choice for your business venture. Perseverance requires a never give up attitude. Coming out of your comfort zone is necessary to  growing a successful business. You must decide what is important and what is not and it all starts with a good plan. Decide from day one that your chief goal is to solve real problems & that you will provide value. Then you will have the foundation that will allow the other 9 steps to carry you toward success within your business.  It can be difficult but never give up and remain focused on living a good happy life.  You can have both a successful business and happiness while doing what you love to do.  The key is remembering to work smarter not harder. ~Bonnie

    For even more great business, money & life insights visit my blog at  BonnieGortler.com.
    Where you c
    an also download my Fr*ee Ebook Twitter Magic
    Connect with me on Twitter & Facebook

    Send a card on me! 
  • 25 Jan 2011 8:00 AM | WOW Network (Administrator)

    Do you remember how much easier making money in the stock market was in the 80’s and 90’s? My career in the financial world began during a huge bull market in 1982. There I was a novice without a clue of the significance that the stock market had on the world or our lives. Exposed to a new world, I was no longer pushing buttons on a cash register. I was there front and center making money in an exciting fun environment and working long hours that were filled with huge potential rewards for everyone. Gains for the year on on an investment were as much as 20% and sometimes more. These were the good ol’ days and are considered the best decades for investing in the stock market. Fast forward to today and my how times have changed! The past 10 years have been the worst decade in history and many investors lost big sums of money and can no longer retire. What about you? Did you lose a large portion of your hard earned cash and are now challenged by what to do next? It can be scary. Especially when you know you did everything right by investing for the long term. But now what?    

    Economic times are challenging with volatility at an all time high. Risk on your investments in the stock market is increasing. Money Market and CD rates are virtually paying nothing at this point. Even unemployment has no end in sight as computers continue to increase in proficiency and continue to leave workers with 20 or more years of experience without an job. It is a time of uncertainty and you should be cautious especially when it comes to your money and investments. There are many considerations before you allow someone to manage your money. Most important is finding a trustworthy financial advisor who you can build a relationship with and better yet… trust. This can be achieved through due diligence and taking the time to get to know anyone you are considering personally before handing over your hard earned cash. You want someone who will maximize your return on your investments. Remember the key word “risk” and listen to how it is used during your interviewing process. It is crucial that you take the time to choose a financial advisor who offers objective and knowledgeable advice based on solid reason and experience.

    You may feel as if an investment advisor doesn’t apply to you. That could be further from the truth. No matter the amount, your money can work for you and the sooner you get it into experienced hands the better it will be for you in the long term. Let me share with you a few reasons why an investment advisor is beneficial:

    1. They can keep you up to date on latest news and developments going on in the stock market.

    2. They have experience and expertise during crisis situations.

    3. They should have the ability to protect your assets with disciplined strategies in challenging market periods.

    4. They should believe capital preservation is top priority along with the goal of achieving higher returns from safe investments with maximizing return on your money.

    Like I said before you may not feel that this is the time or an investment advisor applies to you. Again, this is not the case since everyone can benefit from solid investment advise that can pay over the long term. Just think of it like your money working for you instead of you working hard for your money. Here are some reasons why everyone can benefit from an investment advisor:

    1. Knowing the long and short term trend of the market as market risk is different when you are in a bull (rising market) or bear market (falling market).

    2. Share your ideas and thoughts based on your current state of affairs.

    3. Keep customers up to date on new opportunities as they arise in the stock market.

    4. What triggers when  an existing investment will be sold along with are there tax consequences that go along with the sale if there are any?

    6. Are losses being controlled, and letting your profits grow?

    7. Creating an investment plan so you may reach your retirement goals.

    8. To create a flexible portfolio that can be balanced in order to generate income and make money.

    Next, you have to do your homework. This is a quick list but remember to trust your instincts and that key word ‘risk’ and how it is used when you speak with your potential new advisor. Here are some questions to think about before choosing an investment advisor:

    1. Do you trust them? What is your gut telling you? 

    2. Were they referred to you from someone that you know?

    3. Do you have the time to manage your own money?

    4. Have you made your goals clear?

    The main job of the advisor is to construct a portfolio that you are comfortable with while allowing you to make money by controlling the risk on your investment.  If you are not comfortable with the advice or the advisor then you will never be happy.  A trustworthy adviser is equipped with the tools to seize the next opportunity while keeping your best interests in mind.  Prepare, think, and decide what your investment goals are and you will be ready to communicate them in a constructive way that will allow your advisor to create a plan using strategies that can benefit YOU for the long term! You will be glad you took the necessary steps now instead of later. Make sure to add this to your ‘to do’ list for the week… seek out a trustworthy investment advisor.  Feel free to email me at Bonnie@BonnieGortler.com or comment below with any questions you may have. I’m always here to help. Create an excellent day ~Bonnie 

  • 17 Dec 2010 10:00 AM | WOW Network (Administrator)
            
     



         
     
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    Last Thursday, I had the opportunity to be a guest on the word of mom radio hosted by dori decarlo. this was an awesome opportunity for me to share a little about myself in a one hour interview. i was wondering if i would like being a guest as much as i enjoy being in the chat rooms of my friend’s radio shows. i thought speaking for an hour was a long time, and i pondered what the experience would be like. i’ve spoken before but this time speaking was much easier. so much so that i can say it was absolutely fabulous! after the first 5 minutes i felt comfortable and quite relaxed which was different from doing my presentation at my wow network speaking engagement in atlanta when i introduced my colleague and also different than when i presented about my ebook ‘twitter magic’ in front of a local networking group in New York. Surprisingly, this interview went by real fast as I relaxed and shared the story of how I started working in the investment field 28 years ago and I am still there today. Dori also allowed me the opportunity to discuss my life as an entrepreneur and expand one work life balance. We had a great time!

    When you step out of your comfort zone and you make breakthroughs there is no turning back, the fear is gone.  These experiences in the past 6 weeks were great and it was a wonderful feeling to have the support of my friends as I enjoyed the interview process. Dori would ask me questions and the answers came out of my mouth with little or no effort. What a great feeling! I enjoyed my Blog Talk experience and know that I can and will do it again in the future.

    Working in the investment field serving clients has taught me so much.  Building relationships, networking, and exploring the world on Twitter has given me new friendships with people all around the world (a gift that I will always treasure). It is, however, within these past few weeks that everything has been brought full circle since reaching my goal of public speaking and achieving my weight loss goal of 45 pounds. All I can do is smile. What a way to end 2010.  

    Take a listen to the interview above and learn more about my journey.  Dori has a great show and makes it even more interesting by the callers and guests that appear each week. So mark it as one of your favorites. We had a great time! I’d love to hear your story and comments. So make sure to leave your comments below. Create an excellent week! ~Bonnie

     

     

    Make a change, step out of the box and explore the wave of the future by downloading my first e book ‘Twitter Magic”. Use it as a guide you when you use Twitter. Tell a friend and make sure to let me know what you think of ‘Twitter Magic’.

  • 19 Nov 2010 12:00 PM | WOW Network (Administrator)

    Are you anxious, restless or uneasy? Do you live your life in a fast pace and need to slow down? Is self care important enough to you to make time for yourself?  With the holiday season fast approaching this may be the perfect time to stop and reevaluate your approach. May I suggest for you to take some time to clear your mind, relax, be still, and listen to soothing music by Marcome. See the images with the beautiful paintings, colors, and experience nature, then take a moment close your eyes, breathe and feel each breath.  Let your mind wander, dream and dream big! Invite the the courage to follow your dreams but remember to take care of yourself in the process of making those dreams a reality. No one else will do this for you. You will have to take charge of those moments and come back to a place where you can relax, believe it will happen as you desire and let go.  Take the first step now and enjoy the video below. If you can dream it, you can do it.  So take some time and visualize those dreams. Live these words now… Believe, Patience and TRUST in Yourself! Create an excellent day! ~ Bonnie Gortler    

    Librarsi by Marcomé - Ambient New Age  Music by Canadian Singer Songwriter Marcomé 

     

  • 19 Nov 2010 5:00 AM | WOW Network (Administrator)

    Life is like a cup of coffee

    Sit, be still, and think for a moment. Are you happy, thankful for what you do have, and enjoying life? Start your day with positive thoughts and do the best that you can.  Believe that you can achieve anything that you put your mind to. The happiest people may not have the best of everything but create the best of every day and live life to the fullest. Know yourself and who you are from the inside out.  Live for today, be kind to yourself and others.  Life is what you make of it. Find your happiness, it’s your choice. Remember only you can change yourself and your view of the world… the power is within YOU!  So be happy, smile and enjoy your life!   

    I invite you to have a virtual cup of coffee with me.  Create an excellent day ~ Bonnie

  • 06 Nov 2010 7:53 AM | WOW Network (Administrator)
              -- View entire WOW Weekend message here --

    This past Monday, my colleague Roni and I were guest speakers for the monthly Women Online Who (WOW) Network Alliance Mix and Mingle event at Sambuca’s Restaurant in Atlanta, GA. We spoke about investing while also networking with the guests within this powerful community of professional women. I found this dynamic group of lively women eager to learn and full of energy. We also had the opportunity to listen to great music by Maria Howell, a phenomenal singer and entrepreneur. I had known some members of the WOW Network through Twitter and Facebook but meeting each of them in person made our previous interactions that much better since I was finally able to put names and faces together. This is the magic held within the WOW Network... the ability to bring like-minded professionals together to share business and life experiences. Super amazing.

    The weekend offered another opportunity for me to finally meet a couple of special women I have spent the past 2 years corresponding with via email & telephone. These women have grown to become trusted associates, friends, and mentors. I was greeted at the airport with a wonderful welcome by my coach,Kimyon Zari which within 2 hours was followed by my business mentor, De Harris.  You have to understand that I met these fabulous women only four days apart and to finally be able to give them a hug was precious, joyful and priceless. Just another moment within my life that will never be forgotten.  Roni & I were able to have lunch and dinner with these women and with De’s beautiful young children (who are very compassionate, mature, and loving young ladies) making every part of the day a treat.  Time passed by quickly as we shared stories, took pictures and enjoyed the day together.

    Before you could blink an eye Monday arrived and we quickly moved into our role as featured speakers for the WOW Mix and Mingle. Roni was responsible for the main presentation and I had a 5 minute introduction to give.  I was a bit more than nervous since I have only made one presentation and that was in 2009 as an Arbonne representative in front of my networking group. Despite my own hesitation, I took a few deep breaths and continued to chat with the guests. Soon I began to relax and it was time to start my part of the presentation. (Scary but fun and I even managed to get a couple of jokes mixed in there. ;-) Once finished, I handed the reigns over to Roni, who is like my sister and has been my business associate for the past 28 years. Then everything came together as I listened to her share her vast knowledge of the stock market and looked around the room see the members of WOW and friends that mean so much... again touching my heart. Once we had completed our presentation I was finally able to fully relax and continued connecting with the fabulous women of the WOW Network.  We had a great evening. I enjoyed closing the night with new contacts, memorable friends and the knowledge I had thoroughly moved through my fear while experiencing a weekend that is never to be forgotten. Create an excellent day. ~Bonnie

  • 29 Oct 2010 6:00 AM | WOW Network (Administrator)

    For those who are newcomers to the investment and financial world there are certain words or phrases that can appear to be difficult to grasp but let me assure you as you become more familiar with how money works they are easier to understand.

    I’ve compiled this list of definitions for you to easily reference as certain terms appear in Barrons and other financial publications. This is not a complete list as of yet, and I will add more as needed. This list is meant to help you better understand the concepts behind how your money can work for you as you become more knowledgable within the financial game. You can also send me any words or phrases that you may need further clarity on and I will respond in easy to understand language and include them on this list, as well. It is my mission to help everyone understand more about money and how you can make it work for you. Make sure to check out a couple of my previous posts on the Money Page of my blog to help you get started. There are more on the way! Create an excellent week! ~Bonnie  

    In the Market Week Section the following categories exist:

    1.  The Trader is a column which summarizes what has occurred during the week, performance statistics for the individual investor, advisor, and the technical guru type in an easy to read table.   More information will be charts of major market indices, which include The Dow Industrials, S&P500, and the Nasdaq Composite, that contain the vital signs of the weeks that tell the story, whether it was  a profitable or a losing week. 

    2. International Trader includes articles on foreign investment in Asia and Europe which will summarize some key points of interest of what occurred globally.

    3. Current Yield has the bond center that includes charts and information on bonds that are most active for the week with their prices, maturity, and yield.  This is a useful overview to see quickly if rates are rising or falling which is good to know when you are investing in the stock market.

    4. Commodities Corner has article about commodities like gold, lumber, and oil as examples along with articles including stories on futures, stocks, and Exchange Traded Funds as examples.  This section is for the more advanced trader. 

    5. The Striking Price gives information about equity options which includes graphs, the week’s most active stocks that trade options as not all do. You will also find the symbol, price, and volume in an easy to read table format for quick viewing purposes.

    Key terms

    Exchange-Traded Portfolios (Fund) – A security that tracks an index, a commodity or a basket of assets like an index fund, but trades like a stock on an exchange. ETF’s experience price changes throughout the day as they are bought and sold. Because it trades like a stock, an ETF does not have its net asset value (NAV) calculated every day like a mutual fund does. By owning an ETF, you get the diversification of an index fund as well as the ability to sell short, buy on margin and purchase as little as one share. Another advantage is that the expense ratios for most ETF’s are lower than those of the average mutual fund.  

    The Barron’s has a complete section of Exchange-Traded Portfolios which include name, the symbol, 52 week high/low, volume, and weeks change.

    Mutual funds – An investment vehicle that is made up of a collection of funds comprised from many investors for the purpose of investing in securities such as stocks, bonds, money market instruments and similar assets. Mutual funds are operated by money mangers, who invest the fund’s capital and attempt to produce capital gains and income for the fund’s investors. A mutual fund’s portfolio is structured and maintained to match the investment objectives stated in its prospectus. In the Barron’s there is a list of the top 2500 mutual funds by asset size.

    The table includes the closing price, performance for the week, year to date, and three year performance.  Before you invest your money in a mutual fund it’s a good practice to call and verify all information that you read in any newspaper article, internet site or from a friend. As in all the things we do, checking our work by taking an extra few minutes to verify, can save us time, aggravation, and in the end can save you money. 

    Bonds - A bond is a loan, commonly referred to as fixed-income securities. A debt investment in which an investor loans money to an entity (corporate or governmental) that borrows the funds for a defined period of time at a fixed interest rate. Bonds are used by companies, municipalities, states and U.S. and foreign governments to finance a variety of projects and activities.

    The indebted entity (issuer) issues a bond that states the interest rate (coupon) that will be paid and when the loaned funds (bond principal) are to be returned (maturity date). Interest on bonds is usually paid every six months (semi-annually). The main categories of bonds are corporate bonds, municipal bonds, and U.S. Treasury bonds, notes and bills, which are collectively referred to as simply “Treasuries”.

    Two features of a bond - credit quality and duration - are the principal determinants of a bond’s interest rate. Bond maturities range from a 90-day Treasury bill to a 30-year government bond. Corporate and municipals are typically in the three to 10-year range.

    You will find in the Barron’s weekly bond statistics that will give you estimates on yields that are available for various different types of bonds. Some examples are corporate bonds, hi yield bonds, Tips (Inflation-Indexed Treasury Securities, US Notes and Bonds, and other Agency Securities. There is also a large listing where you can find out how much T bills (risk free investments) are paying for the short and long term.

    Options - a type of investment that comes from an underlying asset. An option gives its holder the right, but not the obligation, to buy (call option) or to sell (put option) some underlying asset on or before the option’s expiration date, at an agreed on price (the strike price). One options contract represents one hundred shares in the underlying stock. The quoted price of an option is per share. The quoted price of a stock option must be multiplied by 100 to get the cost per contract. Some commonly used options are stock, commodity, bond options which include interest rate options, stock market index options and options on futures contracts.  A small section is carried in the Barron’s newspaper but the full listing of what stocks and indices can be found free online at www.barrons.com/data

    Stocks -They are a type of security that signifies ownership in a corporation and represents a claim on part of the corporation’s assets and earnings.

    There are two main types of stock: common and preferred. Common stock usually entitles the owner to vote at shareholders’ meetings and to receive dividends. Preferred stock generally does not have voting rights, but has a higher claim on assets and earnings than the common shares. For example, owners of preferred stock receive dividends before common shareholders and have priority in the event that a company goes bankrupt and is liquidated.

    Commodities - are raw materials, agricultural and other primary products that trade on specialized exchanges. Commodities can be considered risky investments and many times they do not move in the direction of the overall market.

    Closed End Funds A closed-end fund is a publicly traded investment company that raises a fixed amount of capital through an initial public offering (IPO). The fund is then structured, listed and traded like a stock on a stock exchange.

    Despite the name similarities, a closed-end fund has little in common with a conventional mutual fund, which is technically known as an open-end fund.

    The former raises a prescribed amount of capital only once through an IPO by issuing a fixed amount of shares, which are purchased by investors in the closed-end fund as stock. Unlike regular stocks, closed-end fund stock represents an interest in a specialized portfolio of securities that is actively managed by an investment advisor and which typically concentrates on a specific industry, geographic market, or sector. The stock prices of a closed-end fund fluctuate according to market forces (supply and demand) as well as the changing values of the securities in the fund’s holdings.

    These are mutual funds professionally managed by an investment company with a finite number of shares issued. There must be a buyer for every seller and no additional shares are created like an exchange traded fund.  Investors purchase them for their high dividend payout, however many can be leveraged and are risky investments so you need to do research to know what you are actually investing in.    

    Resource: http://www.investopedia.com/dictionary/           

  • 15 Oct 2010 9:00 AM | Deleted user


    Is the market rising or falling?

    Remember when the market is rising investing is easy but when the market is falling  there are many more challenges and different decisions are required to be made as your awareness need to be applied.

    1. Limit your loss and let your profits run. Most investors including traders sell their positions too soon when making money. Investors can be very stubborn when an investment is losing money and the position should be sold. Taking a loss can be is sometimes very hard to do but controlling risk is necessary to make money.  It is very scary when the market is falling 2% a day a few days in a row and before you know it you have lost 10% of your money that you work hard for.  Investors either freeze or panic not knowing what to do.  I hear statements such as it will come back, it’s only a paper loss, and it’s not a lot of money, I have a small investment, I don’t have to worry about it. Face reality everyone, it’s your money that you will need some point in your life time. Take it from me; it’s much better and good portfolio management to take a small loss. Even if you are wrong and the investment goes higher, you can always buy something else.  Take a small loss and do not let it escalate.

    2. Risk Management YOU MUST BE COMFORTABLE with your investments in the stock market. Don’t worry about what other say or think. You must be at ease as everybody is different and are in different stages of their life.  No matter what age you are, whether you are 20, 50, or 80 years old, you must be able to sleep at night and not worry about your investments. My rule, if you are not sleeping then your portfolio structure is not the correct investment for you. (I have had a few sleepless nights over my career thinking of portfolio structure until I was totally comfortable.) Protecting your assets that you have worked hard for all your life is very important when you construct your portfolio.

    3. Who is responsible for your investments?  Decide if you are going to be in charge of your investments or if a money manager is required.  Remember this does not have to be an all or nothing choice.  Many investors take pleasure in following the market and enjoy making the decisions on their portfolios and execute trade for themselves. Trading can be invigorating as you feel strong and in control, especially when you are making money. It’s very different and much more challenging when the market is declining and a totally different feeling when you are losing money. Giving up the control of part of your assets is away to diversify your holdings. You still keep control of some assets while giving an investment advisor capital to supervise and deal with a different portion of your assets.  In the end no matter who is in charge, it’s your responsibility to know what is going on,

    4. Create an investment plan for your future. What action are you going to begin today to start the investment process to improve your investment outlook? Do you say that you have no money so the future doesn’t matter?  Do you say it’s not important now and procrastinate and say I will wait till I am older then I will think about it?  Have you thought about where will you be 5 years from now if you keep doing what you are doing?  Do you expect a different outcome without making a change? Times change as life occurs in stages, unexpected situations occur and now is the time to be ready, not tomorrow.   Do you have 6 – 8 months of living expenses saved in case a disaster occurs?  Remember you need to start somewhere. It is never too late to start a retirement fund, save for college, or for your dream place where you desire to travel.  Small steps will enable you to move forward and gives you the opportunity to create future wealth that you desire. Proper planning, communication, along with high quality advice will guide you to the suitable investment decisions which will show you the way to a good path of investing to the future road ahead.

    5. Flexibility with your investments. Do you know where you money is invested at this moment?  Do you have an exit strategy if when times are rough? This is where you have the flexibility to move your money to safety at a moment’s notice. Do you know if you are able to be flexible by changing your investment holdings and having the option to be in cash or a money market where there is no investment risk?  Is all your money tied up in company stock and you are not allowed to touch it for weeks, months, or years?  Flexibility of your money is crucial in your investment plan as the market characteristics change very fast.  Quick decisions are sometime necessary for your benefit so be aware and prepared. 

    Successful investing in the market is not a game; it will affect your life for years to come. You need to decide what your investment goals are and how much time you have to reach them. Maximize return on your money everyone is looking to do but you need to assess if the market is rising or falling. If the market is rising it is much easier to make money, and you can get away with strategies that will be forgiving, however if the market is falling you should have an exit strategy to protect you. The stock market markets fall twice as fast as it go up, (It feels likes more in real life) remember that capital preservation is the key to successful investing.   ARE YOU READY??

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